Martha Adams MD

Summary

• Dr. Martha Adams is a specialist in Internal Medicine located in Durham, NC. She completed her medical education at the University of Virginia School of Medicine, followed by her internship and residency in Internal Medicine at the University of North Carolina Hospitals. She holds an AB and MA in Chemistry from Randolph Macon Women’s College and Mount Holyoke College, respectively. Dr. Adams served as a Professor at Duke University School of Medicine from 2001 to 2012 and has expertise in health informatics and healthcare innovation. Her notable research publications include work on antimicrobial stewardship during COVID-19, hypertension self-management, and palliative care quality assessment. She is a Fellow of the American College of Physicians and has received honors such as appointment as Chief Resident, membership in Sigma Xi, and a leadership role in the Department of Medicine, Duke University School of Medicine, serving 5 years as Vice Chair for Clinical Affairs. Her 2007 paper in BMC Medical Informatics and Decision Making has 2493 citations and Altmetric score 44 (1/21/2026). In 2016 Adams led a spin out company, Custom Clinical Decison Support, Inc, introducing a software product she designed - CustomID® - to support management of infectious diseases. CustomID® was deployed to 30 hospitals in the Netherlands and continues in 3 hospitals of Duke Health.